Baskin-Robbins' New Chicken-Flavored Ice Cream

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Restaurant chains that took risks created many of our most iconic foods. Try Taco Bell's Doritos Locos Taco and McDonald's green Shamrock Shake.

Baskin-Robbins' latest ice cream flavour is so unusual that the company advises customers not to "bock it 'til you try it." March's Flavor of the Month is Chick'n & Waffles.

"Meatless? OK. This delicious, chicken-free ice cream tastes like fried chicken "a company release stated.

The new buttermilk waffle-flavored ice cream has "crispy chick'n and waffle bites" and a bourbon maple syrup swirl.

At Baskin-Robbins, we pride ourselves on bringing innovative flavours to market, so when we saw the growing popularity of Chicken & Waffles on menus, we knew we had to create a bold flavour that would change the way our guests enjoy Chick'n & Waffles

The new fried chicken-flavored frozen confection debuted on March 1, dividing customers.

On March 7, New York City residents can try the new flavour for free. Baskin-Robbins' first-ever Bottomless Brunch will offer free Chick'n & Waffles ice cream from 10 a.m. to 1 p.m. at 1225 1st Ave.

On March 26, the chain will launch a Get Egg-cited Cake for Easter. Through April 9, a "special fault line icing technique" makes the pastel-colored ice cream cake look like a cracked egg.

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